What I love about Isabel Marant is the laid-back and the I-just-woke-up-gorgeous vibe that her clothes continually exude. So when I first heard that she was going to include menswear items in her collection for H&M, I was kind of excited and very curious to see the results. Turned out the collection still epitomize the designer’s aesthetic and DNA. Marant pour H&M creates something real to wear with a certain carelessness, from chunky sweaters, structured coats, leather biker pants to a selection of well-cut t-shirts. Like you dress up, and do not pay too much attention which is very cool.